Job titles and the curse of capitalisation

2017-12-02T18:43:57+00:00General musings|

Sometimes it’s the little things that have the biggest reaction. You can make major structural changes to a proposed piece of copy and nobody bats an eyelid. Tone of voice, format, sentence length – it’s all up for discussion. But try removing capital letters from someone’s job title and you’ll soon hear the sounds of [...]