The Association of Chartered Certified Accountants (ACCA) is a global membership body that offers support, training, qualifications, professional insights, and networking opportunities for the world’s leading accountants.
ACCA hired Wordsworks to produce several pieces of member communications. Our task was to communicate important information to members in a way that enhanced ACCA’s brand and credibility, while writing in a style that made complex information easy to digest.
By working closely with ACCA’s internal comms team, we were able to produce member communications (as well as emails and direct mail pieces) that introduced members to ACCA’s ongoing work and its commitment to serve its members.
ACCA was delighted with our approach and final copy, and continued to work with Wordsworks on several subsequent online and offline copywriting projects.