Simple isn’t the same as stupid

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Simple isn’t the same as stupid

Here’s one of our favourite word-related quotes. It’s from Albert Einstein of all people. Not just a numbers man after all it seems:

“If you can’t explain it simply, you don’t understand it well enough.”

Sometimes I feel like tattooing this quote onto my forehead when meeting particularly jargon-loving clients. After all, who’s going to argue with Einstein?

2017-12-02T18:44:02+00:00 Writing tips|0 Comments