Communicating clearly is not just about style and credibility, it’s about ensuring people actually understand what you’re saying. And in some circumstances, ensuring people can easily and quickly understand you can be a matter of life and death.
In the recent inquiry into the 7/7 London bombings, the coroner, Lady Justice Hallett blasted the emergency services for their use of impenetrable jargon.
As any journalist can testify, the emergency services are renowned for mangling the English language in an attempt to…well, not sure why they do it to be honest, but you probably know they type of thing
…proceeding in a northerly direction the alleged attacked pursued the victim into a body of water in Hyde Park at 10.00 hours. Life was pronounced expired at 10.30 hours…)
Hopefully, Lady Justice Hallett’s rebuke will provoke a rethink about how the emergency services express themselves.