Archive


New copywriting case studies

We’ve just updated the case studies section on our website with new case studies on:
A whole heap of work for Vestas Wind Systems
Practice area flyers for Stephens Scown solicitors
The online prospectus for Westminster Business School
Practice area brochure and pupillage leaflet for Devereux Chambers 

Take a look and let us now what you think.

 

Is your written brand aligned with your visual brand?

Our creative director Gareth Chadwick recently wrote an article for Business Development in Law magazine about the importance of aligning your written brand with your visual brand.

In other words, you need to make sure that if your visual brand is all about being modern, personable and down-to-earth, you don’t shoot yourselves in the foot with written material that sounds formal or impersonal.

 

Take a look at the full article here.


 

Henshaws brings some sunshine

It’s going to be a busy summer here at Wordsworks towers. We’ve been commissioned by Henshaws Society for Blind People to write and edit its annual review.

Henshaws has centres across the North of England and their sole aim is enable people affected by visual impairment and disability to build skills and independence for their future.

Annual reviews can be quite dry documents, so it’s our job to make sure the most powerful content is included. We worked closely with the Henshaws team and can’t wait to see the finished result in the autumn.

Hopefully we’ll find a few hours to enjoy some standard Manchester weather – also known as ’sunny spells with scattered showers’.

Return to tender

level 36 bureaucratNow, we’re no fan of the huge tender documents that companies have to complete when bidding for public sector contracts. But we do like it when tenderers (or tenderees?) turn to us to help them write the darn things.

Clients we’ve worked with writing and editing tenders, bids and proposals include two of the country’s largest construction and infrastructure companies and several major law firms.

And we’re delighted to be able to add to that list, having just picked up a commission from a major European security firm to help them complete a government tender. It’s not the most interesting work, granted, but it’s a writing challenge – and we love writing challenges.

Raising the Bar of clear communication

Another new legal client to welcome aboard the Wordsworks clear communication express – Devereux Chambers, one of the country’s leading civil sets of barristers chambers.

We’re working with London design agency Soukias Jones to produce a new pupillage (trainee) brochure for Devereux Chambers, plus a range of other marketing material.

Devereux Chambers is one of a number of legal clientswe’re proud to have worked with, including Baker & McKenzie, Addleshaw Goddard, Ince & Co, College of Law, TLT Solicitors, Cobbetts, Bevan Brittan and Henderson Chambers.