Monthly Archives: May 2016

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8 words that break trust and make comprehension more difficult

Bad grammar, Writing tips|

Hoa Loranger might be our new hero. In a recent post for usability gurus Nielsen Norman, Hoa identified five words that leave most readers cold. And we've added three of our own, too.

Our new brochure is now available

Copywriting agency, News|

Looking for a new copywriting agency? We've been beavering away over the last few weeks on our new brochure...

Is this inelegant and/or confusing?

Legal copywriting, Writing tips|

Forgive us: this is our plea for common sense, good writing, and clarity. Our nomination for Room 101 is the abomination ‘and/or’. Here's why...