Monthly Archives: October 2010

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November word of the month

Word of the month|

The meaning of the word gloaming Inspired by Keats and his ode 'To Autumn', we're feeling a bit poetic. And in honour of the new season, this month we are mostly liking  gloaming. Gloaming (noun) is that dusky time of the evening, where the shadows are long and the sun has nearly disappeared for the day. Not really used much nowadays, [...]

Apple – a lesson in words

Write words|

Here at Wordsworks copywriting agency, we're big readers. Newspapers, books, comics, cornflake packets, whatever you've got. And every so often, there's a piece of writing that reminds us why we love what we do. It's here. And it succinctly describes the beautifully simple language used by uber-brand Apple. The article also happens to fit neatly with our copywriting [...]